Having an internationally recognized certification is important for a business because it demonstrates that the company has met or exceeded global standards for quality, safety, environmental stewardship, or other criteria that are essential to its operations or industry. Being certified may enhance the company's reputation, increase customer trust, improve access to new markets, and reduce liability or risk of non-compliance. Holding a certification can also provide a competitive advantage over non-certified competitors, as it signals that the company is committed to excellence and continual improvement. Therefore, international certification can be a valuable asset for a business in many ways.